I was born and raised in Silicon Valley…
growing up amidst the rapid evolution of technology. My father, an engineer, and my mother, an artist, contributed greatly to my unique blend of logic and imagination. This has shaped how I think, lead, and connect with others. Now based in the vibrant West Loop of Chicago, I find inspiration in the city’s energy and diversity, which fuel both my problem-solving and my leadership approach.
Outside of work…
Outside of work, I recharge by painting, making music, or getting into friendly trouble with new tools, from analog brushes to emerging AI like ChatGPT, Midjourney, and Notebook LM. Exploring different mediums keeps me curious and open, constantly discovering how technology and creativity inform each other. These outlets ground me, spark fresh ideas, and help me stay empathetic to the human side of every project.
Starting out,
what began as freelance work grew into a full-fledged design agency. Over the next several years, I led product and brand initiatives for a wide range of clients, designing eCommerce platforms, SaaS tools, and mobile apps while building an 8-person team. I managed and mentored designers, front and back-end developers, a content strategist, and a product manager. That chapter sharpened my ability to balance creativity with operational leadership and shape cohesive experiences from vision to execution.
The next chapter
The next chapter of the story took shape when a longtime client offered me an opportunity in Chicago. I was ready for a new adventure, and eager to stretch beyond execution into something more expansive. It was here that I began shifting from hands-on delivery to strategic influence, helping reposition design from a service function to a trusted, cross-functional partner.
I lead with curiosity and care, creating spaces where teams feel heard. I nurture environments where clarity emerges and products evolve with purpose. Whether speaking to tech audiences, teaching students, or collaborating with stakeholders, I aim to foster spaces where genuine connection and creativity thrive.